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Relations Inc. was formed when Mr. Ronald G. Peters, previously Director of Public Affairs for Oxy and Ms. Vicki L. Williams, formerly Manager of Public Relations for Oxy joined together to form the firm. The goal was to use their combined total of over 43 years experience in the public affairs field to help clients deal with current or unanticipated problems, or to enhance their business opportunities. Relations Inc. has a great deal of expertise in building relationships and bridging communications between communities, elected officials and the media. We work with our clients to assess their individual needs, then we design and implement a public affairs program appropriate to the situation. Relations Inc. helps clients define their target audiences, and develop clear messages that directly address the concerns of those audiences. We also provide media training so the spokespeople who will be delivering these messages, can do so in a comfortable and confident manner. From a community relations standpoint, we develop and implement programs to build broad support in the community for our clients issues. Where appropriate we also work with the news media to get our clients messages delivered with credibility. Relations Inc. previous experience working with elected officials, allows us to be strong advocates for our clients in this arena. We also have experience working with regulatory and environmental agencies developing creative solutions to difficult problems. One of Relations Inc. strengths is in developing Crisis Communications Management programs. Most organizations have in place an emergency response plan that tells them what to do operationally to "fix" a problem, but they also need a "Crisis Communications Plan" that tells them how to communicate about the crisis. How well an organization does operationally managing the crisis is important, but how well they do in communicating about the crisis is equally important. The media is your link to the general public. How well you do in communicating with the media, will determine how you are judged in the court of public opinion. In addition to preparing a crisis communications plan, Relations Inc. can train those charged with implementing the plan, and conduct a drill to test the plan and the people. As the final leg of a comprehensive public affairs service, Relations Inc. offers media training. We are very proficient preparing individuals to face the media. We teach our clients how to deliver effective interviews, while appearing competent, confident and sincere. Please view other areas on out website that describe our services in more detail. Relations Inc. is located at:
Vicki Williams Ms. Williams is past Chairman of the American Petroleum Institutes Crisis Management Workgroup, was a member of APIs Medial Relations Workgroup, served as the communication liaison to APIs Environmental Performance Committee, and was media advisor to the Constituency Task Force. She is a member of the Public Relations Society of America and the International Association of Business Communicators, where she served on the board and on various committees. Ron Peters Before starting Relations Inc., Mr. Ronald G. Peters was Director of Public Affairs for Occidental Oil and Gas Corporation. Occidental Oil and Gas Corporation conducts the worldwide oil and gas operations of Occidental Petroleum. Mr. Peters has worked in various phases of the oil industry, including retail marketing, natural gas liquids, planning and research, government and public affairs for over 30 years. As Director of Public Affairs, he was responsible for all government and public affairs activities, including all lobbying at the state level and in Washington D.C. He supervised all public relations and community relations activities and charitable giving. He is proficient in providing media and presentation skills training, and crisis communication plan development and training. Mr. Peters received his bachelors degree and postgraduate Certificate of Management from the University of Tulsa. Prior to graduation, Mr. Peters received an award recognizing him as the University's "Outstanding Marketing Senior." He has served as Chairman of the General Committee of State Relations for the American Petroleum Institute (API), and on APIs General Committee on Communications. He was also Vice Chairman of the Oklahoma Mid-Continent Oil and Gas Association. Mr. Peters has served on committees of the American Legislative Exchange Council, and National Conference of State Legislators. Mr. Peters is heavily involved in the community. He has served as President of the Board of Directors for The Parent Child Center and Board President for Hospice of Green Country. He is a member of the Board of Advisors for Rogers State College, and was previously Vice President of the Henry L. Doherty Educational Foundation. |